{
  "slug": "ai-answer-presence-score",
  "name": "AI answer presence score",
  "aliases": [
    "AI answer presence"
  ],
  "definition": "A weighted points total for how present your brand is in answer-engine responses: each citation counts 1.25 and each brand mention counts 1, summed over the tracked prompt basket for one answer engine.",
  "category": "AI visibility",
  "type": "score",
  "unit": "weighted points (citations weighted 1.25, mentions weighted 1)",
  "direction": "higher-better",
  "verification": "verified",
  "calculation": "(1.25 × your citations) + (1.0 × your mentions), summed over the slice. It is the numerator of AI share of voice, whose denominator applies the same weights to every tracked domain's citations and mentions.",
  "aggregation": "Additive points, so the cross-engine figure is the same quantity whether the semantic layer re-aggregates it or the verb sums the per-engine scores, both reduce to 1.25 × all your citations + 1.0 × all your mentions. It is a points total, not a ratio, so it is not comparable across segments or periods with different basket sizes.",
  "grain": "One answer engine, plus a cross-engine overall, for one tracked segment over one date range.",
  "dimensions": [
    "answer engine",
    "intent",
    "branded vs non-branded"
  ],
  "requiredFilters": [
    "tracker (unified segment id) for segment-scoped reads",
    "date range"
  ],
  "sources": [
    "ai-visibility"
  ],
  "reports": [
    "ai-visibility-report"
  ],
  "skills": [
    "aeo-audit",
    "quattr-iq"
  ],
  "verbs": [
    "ai_visibility_overview"
  ],
  "rungs": [
    "R3"
  ],
  "levers": [
    "L7"
  ],
  "questions": [
    "What is our AI answer presence score?",
    "Which engine has the strongest presence score?"
  ],
  "interpretation": "Read it as the raw weight behind share of voice, not as a level with a ceiling, it has no upper bound and rises with basket size. The comparable figure is the share of voice built from it; the score itself is for ordering engines and periods with the same basket.",
  "caveats": [
    "A points total with no ceiling: it grows with the size of the tracked prompt basket, so two periods with different baskets are not comparable on this number.",
    "The country- and device-filtered path returns it empty. The filtered source does carry its own presence-score measure, but the verb does not request it there, this is a gap in what the verb asks for, not a gap in the data.",
    "The code carries an explicit guard against substituting mention counts for this score when it is absent, they are different quantities on different scales, and a card missing the score must show it missing.",
    "Answer-engine citations and Google's on-SERP AI Overviews are different surfaces, on different datasets, measured separately and never rolled together.",
    "Every figure is scoped to a tracked prompt basket, a sample, not a census, so the basket's coverage belongs beside the number it produced."
  ],
  "freshness": "~1 day behind, Daily prompt runs, available the following day.",
  "failureModes": [
    "Substituting mention counts or citation counts when the score is absent.",
    "Comparing a score from the unfiltered grid against a country- or device-filtered card, where the verb leaves it empty.",
    "Reading it as a percentage or a 0 to 100 index, it is an unbounded points total.",
    "Comparing scores across periods whose prompt baskets differ in size."
  ],
  "notSameAs": [
    {
      "slug": "ai-mention-count",
      "why": "A weighted points total and a raw count. Mentions are one of the two inputs to the score, weighted 1 against a citation's 1.25, so the score moves when either input moves; the code guards against filling an absent score with mentions because they are not the same quantity."
    }
  ],
  "related": [
    "ai-citation-rate",
    "ai-share-of-voice",
    "ai-mention-count"
  ],
  "workflows": [],
  "lastVerified": "2026-08-04"
}