{
  "slug": "ai-competitive-rank",
  "name": "Your rank in AI answers",
  "aliases": [
    "AI standing",
    "Rank vs tracked rivals in AI answers"
  ],
  "definition": "Where you place among the named competitors tracked on a segment when they are ordered by share of voice in answer-engine responses.",
  "category": "AI visibility",
  "type": "rank",
  "unit": "position among named tracked competitors (1 is first)",
  "direction": "lower-better",
  "verification": "verified",
  "calculation": "Competitor rows are de-duplicated to one row per domain, keeping the highest share of voice, ordered by share of voice descending; the aggregate \"Other\" bucket is removed and your position in what remains is your rank. The leader is the first named rival in the same ordering, excluding both \"Other\" and yourself.",
  "aggregation": "A position, never summed or averaged. Recomputed per slice, a rank on one answer engine or intent does not carry to another.",
  "grain": "One tracked segment, optionally narrowed to one answer engine, intent or brand bucket, over one date range.",
  "dimensions": [
    "competitor domain",
    "answer engine",
    "intent",
    "branded vs non-branded"
  ],
  "requiredFilters": [
    "tracker (unified segment id)",
    "date range"
  ],
  "sources": [
    "ai-visibility"
  ],
  "reports": [
    "ai-visibility-report"
  ],
  "skills": [
    "aeo-audit",
    "competitor-deep-dive",
    "quattr-iq"
  ],
  "verbs": [
    "ai_visibility_competitors",
    "ai_visibility_drilldown"
  ],
  "rungs": [
    "R3"
  ],
  "levers": [
    "L7"
  ],
  "questions": [
    "Where do we rank in AI answers against our rivals?",
    "Who leads AI share of voice on this tracker?",
    "Did we pass anyone this month?"
  ],
  "interpretation": "A standing among the brands the segment tracks, ordered by a blended share-of-voice measure. Because the ordering is by share of voice, a rank change can come from either the citation or the mention half, the columns beneath say which.",
  "caveats": [
    "The denominator is the tracked roster, not the market, a position of 3 means third among the domains this segment tracks for this answer engine.",
    "Roster changes move the position without anything changing in the answers. The AI-visibility sources were widened from ten competitor slots to twelve; the extra two stay empty until the underlying table is rebuilt at the wider setting, and when it is, ranks will shift for reasons that are not performance.",
    "The aggregate \"Other\" bucket is deliberately excluded from the leader and the rank. It remains in the competitor table, so the table can show a higher-share row above you while your rank is still first among named rivals.",
    "A rank value also arrives on each competitor row from the semantic layer, but it is the configured slot index on the source table, roster position, not an ordering by share of voice. It will disagree with the computed standing routinely, and it is not a competitive rank.",
    "Absence from the standings means untracked, not absent, a segment that does not track a rival cannot see them.",
    "Search competitors are whoever takes the answer's citation and mention slots, which is often not the organisation chart's rival list."
  ],
  "freshness": "~1 day behind, Daily prompt runs, available the following day.",
  "failureModes": [
    "Quoting the row-level slot index and the computed standing interchangeably.",
    "Reporting a rank drop caused by a newly tracked competitor entering the segment or by the slot count widening.",
    "Averaging positions across weeks, which discards the share distances that made them."
  ],
  "notSameAs": [
    {
      "slug": "ai-share-of-voice",
      "why": "A position and the quantity it was ordered by. Share of voice can fall while the rank holds, and the rank can fall on a share-of-voice gain if a rival gained more, or if the roster changed."
    }
  ],
  "related": [
    "ai-share-of-voice",
    "ai-citation-rate",
    "ai-mention-share"
  ],
  "workflows": [],
  "lastVerified": "2026-08-04"
}