Quattr leads AEO, SEO, and content rankings on G2 Spring 2026. View our G2 badges →
Request demo
Request demo

Quattr MCP at work · Internal links

How do you find orphan pages on your site?

Orphan pages are pages with no internal links pointing to them, so you find them by crawling your own site and counting the links into every page: anything at zero is an orphan. Then match that list against Search Console to see which ones still earn clicks. In the video, the crawl turned up 412 pages nothing pointed to.

The recording below is the whole workflow: 3 ordinary questions, asked in an AI chat with Quattr connected.

Recreated from an anonymized session Rebuilt from a real, anonymized account session. The interaction is faithful to the original run; the figures shown are changed or illustrative.
Asked in
ChatGPT
Length
2 min 15 sec
Data sources
Site crawl + Search Console
Account shown
Recreated session · figures changed

Watch the run Run it on my data →

Some of your best pages cannot be reached from your own site.

◐ Recreated from an anonymized session
Read the transcript ↓
Share this run Post on X ↗ Share on LinkedIn ↗

This run

Asked in ChatGPT the chat the team already uses
Connected through Quattr MCP read-only bridge
Sources Site crawl + Search Console read with your permissions
Analysis Linking opportunity review named, bounded, never freeform
Agent or job Conversational MCP demonstration no catalog Agent claimed
Returned Finding, next move, evidence scope and window printed on the card

In this video, it walks the site's own link graph to find pages nothing points to that still earn clicks.

What the run returned

The numbers set the scope of the problem; the decision names the work that moves it.

412pages nothing points to
38still earning clicks
6,000clicks a month on Google's memory alone
Next moveLink the earning orphans first, then rebalance, the guide that earns holds four links while a retired archive holds 400. Finding412 pages have no path leading to them; 38 still earn 6,000 clicks a month purely because Google remembers they exist. latest site crawl + 30 days of clicks ⚠ Observational

Run the same analysis in a Quattr-connected AI chat

Three prompts, copied exactly as written; the video shows what comes back.

Requires the Quattr MCP connection to read your organization's data. The prompt alone will not return your numbers.

  1. Prompt 1 Which of our pages have no internal links pointing to them at all?
  2. Prompt 2 And which pages that earn are starved of links?
  3. Prompt 3 Rank the linking moves by what they could lift.

How Quattr produced the answer

An ordinary question, answered from your own named sources.

Quattr MCP is the read-only bridge between your AI client and Quattr's connected search data and analytical tools. Agents and Skills turn those tools into repeatable search work.

Where you ask AI client The chat your team already uses. The question is typed in plain language.
The bridge Quattr MCP Read-only access to your connected search data and Quattr's analytical tools.
The method Skills and Method The expert steps and the evidence rules, significance, scope, freshness, refusal.
The jobs Agents Repeatable search jobs built from the same capabilities.
The packaging Agent Plugin Packages the MCP connection and orchestrates it with Skills and Method where that delivery model applies.

How does a site end up with pages nothing links to?

Five ways pages get stranded; each with the sign that reveals it and the fix that moves it.

01A redesign quietly cut the paths

New menus and templates carry the new pages, and anything left out of them loses every link that used to point its way. You will see older pages that are still live and still indexed but reachable from nowhere in the current layout. The fix: after any redesign, crawl the site and relink every page that lost its path, starting with the ones that still earn clicks.

02Campaign pages outlived their promotion

Pages built for a launch or a season get their links from banners and emails, and when the promotion ends those links vanish with it. You will see dated pages with a traffic history but no click path from your own site. The fix: give each one a permanent home on a category page, or retire it with a redirect to its closest replacement.

03The system published pages nobody linked

Content systems can create pages that land in the sitemap but never appear in any menu, list or article. You will see pages Google knows about that your own crawl cannot reach by clicking from the homepage. The fix: make linking part of publishing, so no page goes live without a category or index page pointing to it.

04The links point at the wrong pages

Internal links pile up by habit, so an old archive can keep hundreds of them while newer pages that earn traffic hold a handful. You will see pages almost nobody visits holding far more incoming links than your best earners. The fix: move links from pages that no longer matter to the pages that earn, because every internal link is a vote for what matters.

05Google remembers pages your site forgot

A page can keep ranking long after the last link to it disappears, because Google already knows it exists. You will see pages with no internal links pointing to them still earning clicks in Search Console. The fix: link each one from its natural category page, so its ranking no longer depends on memory alone.

Transcriptmachine-transcribed · corrected for product terms

0Build a site for enough years and it quietly happens.

4Pages that earn real traffic end up with nothing on your own site pointing to them.

8Today, we walk the link graph and find them.

11So we start with the strangest question in technical SEO.

16Which of our pages does our own site not link to?

19It walks the site's own link graph from the latest crawl,

24counting what points were for every single page.

28And there they are.

31412 pages that exist on this site with no path leading to them.

3638 of them still earn clicks, 6,000 a month between them,

41purely because Google remembers they exist.

44If those rankings ever slip, no visitor can ever find these pages again.

51Orphans are the extreme case.

53So next we ask the gentler version, which earning pages are starved.

58It joins the incoming link count from the crawl

1:02onto each page's clicks from Search Console over the same 30 days.

1:09And the site's own attention points backwards.

1:12The guide that earns holds four links and a retired archive holds 400.

1:18Every internal link is a vote about what matters on your site.

1:22And this site is spending its votes on pages that stopped mattering years ago.

1:30Which leaves the happy part of this story,

1:32because every fix here is an edit rather than a build.

1:36It ranks every linking move by the clicks at stake behind it.

1:41Cheapest effort first.

1:4514,600 monthly clicks sit behind links this site already owns.

1:50And the whole list is edits.

1:53No writing, no building, and no waiting on anyone outside the team.

1:57Just an afternoon of pointing the site at its own best work.

2:03The pages were already built, and the links were already yours.

2:07They just were not connected.

2:09That is the Quattr MCP, and it walks your own site to find the wins you already own.

Frequently asked questions

Were the numbers in the video real?

This video is recreated from an anonymized session: the interaction is faithful to a real run on a connected account, and the figures shown have been changed or are illustrative rather than a customer’s own numbers.

Can the Quattr MCP find these pages on my site?

Yes. Connect Quattr to your AI chat once, then paste the three prompts above. The same sequence runs on your own site: the pages nothing points to, the earning pages starved of links, and the linking moves ranked by what they could lift.

How does it know which pages have no links?

Quattr crawls your site and walks every internal link, counting what points where, so a page with zero incoming links shows up directly in the link graph. Those pages are then matched against Search Console clicks to show which ones still earn traffic.

Where do these prompts run?

In any AI chat that can use connectors (the standard is called MCP). The prompt never names Quattr; the connection is what routes the question to your data, which is why it reads like an ordinary question.

What data can the Quattr MCP read?

Search Console clicks, impressions and rankings, web analytics, paid search, search market share against competitors, AI visibility across assistants, and Core Web Vitals. Every answer is pulled live from the connected account, so the numbers match what your dashboards show.

Find the pages your site forgot

Connect Quattr once and these prompts walk your own link graph, list the pages nothing points to, and rank an afternoon of link edits by clicks.

New to Quattr Run this analysis on my data We run these questions against your own sources during the call.
Already use Quattr Connect Quattr to my AI client One connection, then any question in this library runs on your account.

Read-only · OAuth 2.1 · existing Quattr permissions · no API keys