New here? Quattr measures search for enterprise teams. Its MCP assembles reports like this one inside Claude, ChatGPT and Cursor, you ask, it builds. This page defines what belongs in it. What the MCP is → Watch it answer →

Monthly

Monthly executive search report

also called SEO executive reportMonthly business review, searchBoard deck numbersMonthly overall scorecardLeadership readout

The month-end leadership readout: demand captured, market position against the tracked competitive set, AI-search standing, and the revenue-adjacent outcome, four numbers, each with a trend and a verdict. It deliberately runs at a coarser grain than the weekly report, because the decision it supports is budget and priority, not this week's worklist. Year-over-year sits alongside month-over-month so seasonal swings are not read as performance.

Who it is for, and what it settles

Audience: CMO
Job to be done: Put the month's search outcome in front of leadership in business language, with every claim significance-gated before it enters a deck.
Cadence: Monthly

The metrics, in three tiers

Headline numbers carry the story. Diagnostics explain a headline that moved. Guardrails stop a wrong conclusion. Every row links to the definition, the formula, the caveats and what the metric is not all live on the metric page.

Headline What you lead with 4

Diagnostic Reached for when a headline moves 8

Guardrail Stops the wrong conclusion 5

Required data sources

Skills that produce or interpret it

Method rungs covered

R1 Reachable , not covered
R2 Retrieved , covered
R3 Referenced , covered
R4 Represented , not covered
R5 Rewarded , covered

It reads the upper rungs only. If a lower rung is broken, fix that before you present this, a report that never checks whether pages can be reached will keep reporting movement that may not be yours.

Why measurement is ordered →

Ask for it in one sentence

The prompt pack for this report, copy one, or watch it play in the simulator.

"What did search deliver this month?" Simulate this → Prompt gallery →
"Are we gaining or losing ground against the field?" Simulate this → Prompt gallery →
"What goes in the board deck for search?" Simulate this → Prompt gallery →
"Is the month-over-month change real or seasonal?" Simulate this → Prompt gallery →

What to say out loud when you present it

Month boundaries and the analytics attribution window rarely line up, say which window the conversion number came from. Search market share is CTR-modelled against a tracked competitor set, not a measured share of all search; name the set. Do not blend a Search Console click total and an analytics session total into one 'traffic' number; they count different things.