Quattr leads AEO, SEO, and content rankings on G2 Spring 2026. View our G2 badges →
Request demo
Request demo

Market share

How to track search market share vs competitors

market-share-review a saved expert workflow your assistant follows, in Claude, ChatGPT or Cursor

The market-position read: your share vs tracked competitors, the leader and the gap, sliced by intent, category or brand, plus the share-vs-clicks joint read that catches "growing but losing share".

Try it

how's our market share

Private beta Part of the quattr-ai-search plugin, rolling out org by org. Request access ↗

Say any of these

  • market share review
  • how's our share
  • are we gaining or losing share
  • share by intent
  • who leads the market
  • share vs competitors
  • are we growing faster than the market

You never name the skill or a tool, the assistant routes on what you asked. These are the phrasings it recognises for this one.

And when it stays out of the way

Not for keyword-level rank comparisons (keyword-gap-audit), for a one-line headline (search-pulse), or for AI-answer share of voice (aeo-audit).

Use it instead of search-pulse when share is the subject, not one tile; use keyword-gap-audit instead for per-keyword battles.

What it runs

  • market_share_overview
  • growth_vs_market_share
  • market_share_breakdown
  • significance_check

4 governed analyses, composed and scoped for you. Named here for transparency, not because you have to ask for them.

The numbers behind it

Metrics it reads, each defined in the reference

Competitor share by rank bucketContent-category search market shareGap to leaderLosing keywordsMarket-share-table clicksOur rank on a tracked keywordOverall average rankPage-level search market sharePage-one footprint retentionRanked-keyword coverageSearch market shareSearch market share changeSegment leaderTotal search share, organic legYour rank in the standings

Reports these numbers feed

AI Overview and SERP feature reportCompetitor search reportKeyword ranking and movement reportMonthly executive search reportPaid and organic overlap reportSearch market share reportSearch opportunity reportSERP volatility and algorithm update report

What it refuses to do

  • Absolute share levels are approximations by construction, direction and gaps are the read; never promise share points.
  • Competitors here are search competitors (whoever takes the results-page slots, often aggregators), not the org chart's rivals; say so when the leader surprises.

What the answer looks like

Skill: Who leads, the gap, where you lose. Simulated · illustrative

Are we gaining or losing share?

Analysis plan, every step, resolved for you

  • Routed to the governed workflowmarket-share-review
  • Scope resolved before filteringsegment: Overall Market · Jul 1 to Jul 31, 2026
  • 4 analyses queued in parallelmarket_share_overview · market_share_breakdown · growth_vs_market_share · significance_check
  • Honesty gates armedscope echo · freshness

Gaining, share up 0.3 pts on the month while clicks grew 6.2%; the leader gap narrowed to 2.1 pts.

Market share
4.8% ▲ +0.3 pts CTR-modeled, of tracked demand
Leader gap
−2.1 pts vs northfield.example, was −2.6 in June
Organic clicks
172.4K ▲ +6.2%
  • 1 northfield.example 9.8%
  • 2 acme.example, you 6.4%
  • 3 brightpath.example 5.1%
  • 4 crestrow.example 4.2%

Jul 1 to Jul 31, 2026 vs Jun 2026organicsegment: Overall Market

⚠ Observationalas of Aug 1, 2026IllustrativeOpen in Quattr ↗

Growing faster than the market, the gap closes in Comparison pages, holds in How-to guides.

A simulated conversation on fictional data. Scope, freshness and the ⚠ Observational marker are attached by the same director that renders every demo here, not written by hand.

See this Skill inside a real analysis

All runs →

A recorded run where this Skill does the work, the prompts as typed, and the decision that came back.

Want this Skill running on your own accounts? Every Quattr customer works with an AI Search Strategist who sets it up with you.

Consult an expert